Preview: payments not live yet

A personal project by Tom W Brown

The fastest billboard money can briefly own.

I'm reserving a Tesla Roadster Thrust. You're buying the hood. 37 logo slots, a $250,000 deposit, one very excited driver.

Claim a zoneJoin the Underbody Crew
Loading the car · 0%

Render. Not the actual car (yet).

Perspective

Click to interact · Ctrl/⌘ + scroll to zoomDrag to orbit · Scroll / pinch to zoom
Arrow keys to orbit · + / – to zoom · R to reset · Esc to let goTap the car to orbit and zoomDrag to orbit · Pinch to zoom · Tap outside to scroll

AvailableSoldHover or tap any panel to see its slot.

Raised so far

raised of the $250,000 Roadster Thrust reservation deposit. US dollars.

Roadster Thrust reservation deposit0%
Stretch goal: the RocketTarget set once Tesla names a price

Anything raised above $250k goes toward the rest of the car first, then the Rocket. It's invite-only, so this part is mostly hope. @elonmusk pls.

Deposit due before Tesla invites me to configure

Leaderboard

Biggest sponsors. Loudest logos.

Every claim and every takeover, in public. Even the people who got taken over. Especially them.

Example sponsors

Current holders

    Sponsor history

      37 slots. One car.

      Every panel is for sale. Including the sold ones.

      While the season's open, pay a slot's current price plus 10%, rounded up to the nearest dollar, and it's yours. The person you took it from gets a full refund, automatically. When the season locks, whoever holds a zone keeps it. Your logo shows up on the 3D car on this site as soon as I approve it and stays until delivery, then rides on the real car for a year. Prices are examples until payments go live.These are real prices, paid by real people with real cards. I can hardly believe it either.

      1. 1

        Claim a zone

        Pick a panel, pay the price, and it's yours. Your logo, my car.

      2. 2

        Hold it till the season locks

        While the season's open, anyone can take it for 10% more. If they do, you get every cent back.

      3. 3

        Defend it when the next season opens

        Each new season opens a short challenge window. Survive it and you're still on the car.

      From $5

      The Underbody Crew

      Your name, printed on the underside. Tiny. Permanent-ish.

      From $5. Every name goes on the underbody of the car, all the same size, all facing the road. There's room for thousands, so bring a magnifying glass, or lie down in a parking lot. Low profile, high honor.

      Example names. These aren't real supporters.

      Real people. Approved by me. Forever under my car, facing the road.

      Questions.